This past Thursday night, while unconfirmed reports spread about a shooting at Brown University, the network's Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
While it is by no means a flawless news source, her words seemed accurate to many. It is one of the organizations where there exists grounded and largely reliable reporting – particularly during crises such as the one developing near a New Hampshire storage facility.
A Vulnerable State Amid a High-Stakes Battle
However CNN, now 45 years old, finds itself in a vulnerable state as two massive media empires battle over ownership of its corporate owner, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has been drawn into a high-stakes game of mergers and acquisitions, instead of as a question of what benefits the information-seeking public.
“This is yet another example of the fundamental flaws with origins in many years of policy decisions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The speculation about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It gets presented as a business story with powerful individuals as the central actors, but there is scant discussion of the public interest,” Pickard explained.
The Complicating Element: Political Influence
The network's predicament is made more complex by Donald Trump’s views about a network he has long portrayed as perhaps his primary “fake news” antagonist.
Remember the shouts of “CNN sucks!” at the president’s rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will shield him from criticism and scrutiny. That is a factor in why he seems to come down on the side of Paramount Skydance, which has made a hostile bid.
He has grounds to like that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Future of Further Instability
Notably, if Netflix is successful, CNN and other cable outlets would first be separated into a separate entity. This might be a welcome development to many at the network, but it’s far from a secure position. That arrangement could set up CNN for yet another acquisition. It never ends.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance wrote recently that anti-trust laws should prohibit both deals.
“Both acquisition attempts would be harmful to the country, and both should be contested by regulators,” Wu argued.
The Bigger Challenge and a Way Ahead
Whatever happens with this particular battle, the bigger problem remains.
“The present media landscape is a highly structure that undermines democracy, but we must resist the belief that change is impossible,” Pickard noted. Regulatory choices – dating back to the 1930s and 1940s – helped to foster this hyper-commercialized monster, and new policy decisions can address it.
Is this likely in an era where the top communications regulator will not confirm that the agency is independent? Reform is a distant prospect now, but that is not to say it will be impossible forever.
Measures that bolster independent news organizations, bolster local journalism, finance public media, and outlaw the consolidation of media power in too few hands are achievable – they are vital for a robust democracy.
Regarding media ownership, larger is not superior. And news organizations such as CNN cannot be pawns in the most recent corporate chess match.